Caitlin Neely

I'm a digital marketer and content writer with 5 years of experience.

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3 Reasons Why You Should Text Teachstone Instead of Calling

There's a new and exciting way to contact Teachstone's Customer Support team - by text! You can text us at (866) 998-8352 between the hours of 8 a.m. to 8 p.m. EST, Monday through Friday. The service is also available for Spanish users from 9 a.m. to 5 p.m. EST. Use texting for all of your Customer Support needs (it's faster and easier). Here are three ways our new texting service benefits you! Maybe you're waiting for your next class to arrive and you need to ask a quick question about CLASS

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The Impact of CLASS in Family Child Care Settings

Teachstone has long been an advocate of using CLASS in a variety of educational settings. We're proud to now have two case studies about family child care (FCC) settings! Family child care often presents different challenges for teachers, observers, and admins/directors. FCC providers usually have mixed-age groups, they might involve multiple adults being present in the same room, and they sometimes serve lower numbers of children. A few years ago we published a white paper on FCC homes, Using

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Supporting Teacher-Student Interactions with Our New Spanish Translations

You likely know children in your schools and local neighborhoods who are dual-language learners—eager to explore and whose parents want the best opportunities for them in school and in life. But did you know dual-language learners in the U.S. make up 32% of children under the age of five? Every child, no matter their background, deserves better teacher-child interactions. To help fulfill this need, Teachstone is committed to training teachers who will serve Spanish-speaking communities. Our Sp

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Get Personal: A Guide to Targeted Marketing Campaigns | TINT

How can you ensure your consumers are paying attention to you on social media? The internet is a powerful but potentially fickle tool for marketers. Just because you’re spreading your message to the masses on Facebook or Twitter, doesn’t mean your followers are listening to you. While it’s impossible to reach 100 percent of your audience every time you send out a tweet, companies like Kotex, Coca Cola and JetBlue show us how targeting consumers on an individual basis can pay off big time on soc

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Dive in to Summer with Social Media Marketing

Summer is here! The sun is out, barbecue is king and people are spending more time on their social media accounts. Out of 466 users surveyed by Social Soup, 51 percent said they posted more during the summer and 57 percent said they shared more. This should come as no surprise—school’s out for the summer and Americans are traveling more than ever since 2006. As you’ll see below, there are many ways to approach and create a successful campaign. Social media is the key with all of these examples.

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A Marketer’s Guide to Tumblr

What is the appeal of a microblogging website like Tumblr? How are some companies using it to build and sustain a young fanbase? Despite having a smaller user-base than Facebook and Twitter, Tumblr is still a vital social media site you can use to market your company. Especially if you’re interested in reaching out to millennials and “generation Z.” How Many People Use Tumblr? While Tumblr has been very private about the number of active users it has, estimates range from 30 million to 230 mil

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I’m Waitlisted, Now What?

Let them know you’re still interested Shoot off a quick email to the program—thank them, tell them you’re honored and excited to be in consideration, etc, etc. It’s always a good idea to let them know you’re interested in staying on the list. Ask them how the waitlist works More specifically, ask if they can give you more detail about where you are on the list. Some programs will explicitly say in the waitlist letter that they can’t give you any more information beyond what they’ve already pr